Support Center
Too often, people take it for granted that websites and E-Commerce stores will ship to them. After all, if you can find it online, it would make sense that you should be able to buy it, right? Unfortunately, that’s not always the case. If you’re only shipping domestic orders, or perhaps you only ship to certain countries, make sure that you spell that out for visitors ahead of time. The last thing you want is someone getting to the checkout before realizing they can’t get shipping to their country of residence.
Make sure that you’re clear about where you will and won’t ship so that there’s never any question. Even if people can’t order from you, they’ll appreciate that you were upfront and honest and remember you in the future in case things change.
Everyone’s in a hurry these days. Thanks to giants like Amazon offering next-day (and even same-day) shipping, no one wants to wait. If you charge for shipping, consider offering people a few different delivery options. Regardless, make sure that you use this question to provide people with the specific details of how long delivery takes based on the type of order, as well as whether there is any order processing time.
While people love free, quick shipping, they are willing to pay and wait, if the reasoning is solid. Once you explain that you’re doing your best to ship things quickly and efficiently, but without costing your business (and in turn, the customer) a small fortune, you’ll get a much better response, even if the answer is that they have to wait.
There are a growing number of options for paying for transactions online. From credit cards and debit cards to electronic wallets, people want more and more versatility in their online shopping. You don’t have to offer it all, but make sure that you’re explicit about what you do accept. If you use a platform like Square or PayPal, make sure you let people know so they have that option in addition to others.
Using your FAQ to cover basics like this will free up your time to focus on more pressing issues that require your attention. It will also help your audience feel like you want to provide them with as much insight and reassurance as you can so that they can have the transaction that they desire.
